Solidarity, support, and research: Heal's Christmas is full of surprises.

The Heal Foundation has come up with something special for its Christmas Campaign. Something surprising. Heal has put a lot of thought into it, including many precious and unexpected things. And the result goes beyond the gift itself. Because, when an act of solidarity is at its core, the first to be happy are those who give that gift.

So, what's in the Heal Christmas box?

First and foremost, signature desserts, unique products made with delicious ingredients. These desserts were created in the workshops that, this year, had to endure the scourge of floods in the devastated Emilia-Romagna region. Locals rolled up their sleeves, and Heal did it with them: therefore, it was only natural to choose them for the most beautiful, most peaceful time of the year. The desserts of the Heal Christmas Campaign are born from a shared experience: Simone De Biase , founder of Heal, has traveled to the region several times in recent months to provide aid in the areas hardest hit by the rains. He did so by bringing Heal's solidarity; thus, the Foundation has strengthened its ties with Emilia-Romagna, dedicating its Christmas dessert to it by choosing a Forlì-based company, Azienda Gardini . Passion for quality, commitment to freshness, and a love of imagination are the hallmarks of this Forlì-based company, which, thanks also to Heal, has been able and will be able to contribute to research and continue its artisanal activity.

Our partners, our surprises

That's not all, of course. Among the surprises is the mug designed by Simona Sabatelli, CEO of Pawoo - Design for Kids , which is sure to make eyes light up. Simona made a significant contribution to the graphic design, developing a complete restyling of the new Heal line, exclusively for the Foundation. The mug will therefore be a limited edition for the Christmas campaign.

 "A single act of kindness takes root in all directions,
 and the roots are born and make new trees."
 (Amelia Aerhart)

These words remind us that we can (and must) be protagonists of the change we want to bring about. Choosing a charitable gift for research, like the one offered by the Heal Foundation, is a step toward a better world, where children can live a happier and more hopeful life. We can give this hope to those who need it most. Every gesture of solidarity counts, and the research that the Heal Foundation has been pursuing with dedication and commitment for years deserves our unconditional support.

Press release by Marcello Lardo